Paying 15% Commission on Every Sale? The Real Math of a Commission-Free E-Commerce Site

Paying 15% Commission on Every Sale? The Real Math of a Commission-Free E-Commerce Site
E-Commerce·Software Development·7 min read

Paying 15% Commission on Every Sale? The Real Math of a Commission-Free E-Commerce Site

200 orders a month at 2,000 TL average — hundreds of thousands in commissions per year. Is your own store really more expensive?

Many businesses get most orders from marketplaces. Visibility is high — but every order costs 12-20% commission. Add ads, returns and operations, and margins shrink. Still, building a commission-free e-commerce site is often delayed as "too expensive for now."

1. You Are Not Calculating Commission Cost

Example: 200 orders/month, 2,000 TL average basket, 15% commission = 60,000 TL/month and 720,000 TL/year. Your own store's annual infrastructure cost is often much smaller.

2. Commission-Free Means More Than 0%

You also own brand experience, pricing, upsell flows, CRM and customer data — the foundation of repeat purchase and LTV.

3. Marketplace OR Own Store Is the Wrong Dilemma

Smart brands keep marketplaces for discovery and use their own site for margin and relationship. Synced stock and pricing make both work together.

4. When the Investment Makes Sense

With steady order volume and repeat customers, a commission-free store often pays for itself in 12-18 months through saved commissions alone.

Novex Commission-Free E-Commerce

At Novex Technology Inc., we build brand-owned, commission-free e-commerce platforms with payment, logistics and conversion-focused architecture.

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